SherpaDesk blog

Running a tighter help desk

Practical guides for MSPs, IT teams and schools: service delivery, billing, growth and the tools behind them.

Articles by Nick Saraev

Top Tech Turkeys of 2023

The worst tech failures of 2023, ranked. What went wrong in each case and what IT and MSP professionals should learn from them.

Nick SaraevNov 22, 20235 min read
Streamlining IT Support for MSPs: The Power of an Advanced IT Ticketing System

An advanced ticketing system does more than log requests. How the right one shortens response times and shows where work is stuck.

Nick SaraevNov 15, 20235 min read
IT Helpdesk Automation: A Game Changer For MSPs

Help desk automation changes what an MSP can handle without hiring. Which workflows to automate and what results to expect.

Nick SaraevNov 2, 20235 min read
Halloween Horror Stories: IT Disasters MSPs Can Learn From

IT disasters that went badly wrong, told as Halloween horror stories, with the lesson every MSP should take from each one.

Nick SaraevOct 25, 20235 min read
Mistakes MSPs Make With IT PSA Software (and How To Avoid Them!)

The PSA mistakes that cost MSPs time and money - from skipping configuration to running two systems at once. How to avoid each.

Nick SaraevOct 18, 20236 min read
The Importance of Cybersecurity For MSPs: How To Keep Your Clients Safe

Clients assume their MSP has security handled. What that responsibility actually involves and how to meet it without overpromising.

Nick SaraevSep 28, 20235 min read
MSP Growth Hacks: How To Ignite Your Expansion Strategy

MSP Growth Hacks: Proven Strategies for Scaling Your Business

Nick SaraevSep 21, 20235 min read
Optimizing Content Marketing For MSPs

Publishing more content does not generate more leads. How MSPs should choose topics, structure posts and measure what works.

Nick SaraevSep 14, 20235 min read
Unleash the Power of Cross-Channel Marketing for MSPs

Cross-channel marketing for MSPs: how email, search, social and events reinforce each other instead of running as separate efforts.

Nick SaraevSep 7, 20236 min read
How To Improve Customer Retention Rates As An MSP

Winning a client costs far more than keeping one. The retention practices that keep MSP customers renewing year after year.

Nick SaraevAug 24, 20236 min read
How To Refine Your MSP Target Audiences

Selling to everyone means competing on price. How to narrow your MSP target audience until your pitch starts landing on its own.

Nick SaraevJul 19, 20235 min read
How To Use Social Media To Boost Your MSP's ROI

Social media rarely feels worth the hours for an MSP. Where it does pay back, which channels matter, and what to post.

Nick SaraevJul 5, 20236 min read
Ten Things Your MSP Must Do To Succeed Today

Ten things separating MSPs that grow from MSPs that stall - covering pricing, process, security and how they choose clients.

Nick SaraevJun 7, 20235 min read